About / The project
An archive,
not a 
collection.
.Artchivio is a creative world where art, clothing, characters and memory live together. Every drop adds a new file to the archive — and every file starts from a real artwork.
The idea
One artwork.
Many lives.
Nothing here starts on a mood board. Each piece begins as an original — painted by hand with airbrush, spray cans and markers. That single image is then archived and translated into every format the brand touches.
The painting stays the source. The print, the garment and the object are its next lives.
The hand-made painting. Airbrush, spray, marker.
The artwork reproduced and released as a print.
Graphics and finishes carried onto clothing.
The characters turned into objects.
Where it comes from
Milano,
from the edges.
The archive is built from the visual language of Milan’s periphery and Italian youth culture between the ’90s and the 2000s: tags on train walls, spray cans in a backpack, tuned scooters, stickers on everything. The references are personal. The language is meant to travel.
The crew
Three characters
live inside.
Cloud, Star and Heart are the recurring characters of the archive. They appear on the garments, the prints and as objects — always with the same half-closed eyes that never blink.
Who we are
Simone Scalia.
Artist first.
Milan-based designer and creative director. After more than fifteen years in fashion — around a decade of them leading the style office at Philipp Plein — Simone created .Artchivio as his own platform for art, design and culture.
His practice is rooted in airbrush, spray paint and graffiti. The studio lives in the Navigli, at Spazio 38: the place where the paintings are made and where the archive opens to the public.
Drop 01 / SS27.ART
One fit.
Everybody.
Drop 01 is genderless: one wardrobe, no men’s or women’s line, sizes from XS to XXL. It is the first chapter of the archive — with more files to come.